: In a definitive monologue, Don explains that advertising is about making people feel that "whatever you’re doing is OK" [14, 17].
: Characters often act in ways that contradict their true thoughts, highlighted by Salvatore Romano's ironic comment about people living "secret" lives [27]. Production and Fun Facts "Mad Men" Smoke Gets in Your Eyes(2007)
: To avoid the health risks of real smoking during long film days, actors used herbal, nicotine-free cigarettes [23, 24]. : In a definitive monologue, Don explains that
: Matthew Weiner wrote the script in 2000 but shelved it for seven years while working on The Sopranos [13]. : Matthew Weiner wrote the script in 2000
" Smoke Gets in Your Eyes ," the series premiere of Mad Men , aired on on AMC [13, 32]. Written by creator Matthew Weiner and directed by Alan Taylor , the pilot introduces the high-stakes, smoke-filled world of 1960s Madison Avenue [13]. Plot Summary
: The episode introduces Peggy Olson on her first day as a secretary, immediately exposing her to the office's rampant chauvinism [10, 15].
