The collaboration was met with both widespread praise for its boldness and pushback from more conservative segments of Lucco's fanbase, which the artists addressed through interviews on platforms like Globoplay/Fantástico .
By partnering a sertanejo artist—a genre traditionally associated with conservative rural values—with a prominent drag queen, the song became a "manifesto for the freedom to be and love without fear".
The track was written by a large collective of Brazilian hitmakers: Lucas Lucco e Pabllo Vittar - ParaГso
The song is a high-profile collaboration between Brazilian sertanejo singer Lucas Lucco and drag pop superstar Pabllo Vittar . Released on January 5, 2018, it served as a major cultural moment in Brazil, blending sertanejo's romanticism with Pabllo’s electronic pop influence. Track Overview Release Date: January 5, 2018. Album: Featured on Lucas Lucco's album #Em Casa, Vol. 1 . Genre: A fusion of Pop and Sertanejo .
"Paraíso" focuses on themes of , freedom , and authenticity . The collaboration was met with both widespread praise
Directed by Os Primos (João Monteiro and Fernando Moraes), who are known for their highly aesthetic pop videos.
The lyrics describe an intense attraction and the "Paradise" found in intimate connection ("Te levo pro paraíso"). Released on January 5, 2018, it served as
The video features desert-like landscapes, high-fashion styling by Thiago Biagi, and artistic makeup by Krisna Carvalho. Themes and Cultural Impact