While the method is unconventional and does not use standard pharmacotherapy, clinical trials have shown competitive results:
The fundamental theory is that smoking is not a "habit" but a maintained by mental conditioning. Easy Way to Stop Smoking
: A randomized trial published in BMJ Tobacco Control found the Easyway method was twice as effective as Ireland's national online service (Quit.ie). While the method is unconventional and does not
: The physical nicotine withdrawal, which is actually very mild and often described as a slight empty feeling. Easy Way to Stop Smoking