Best Buy Tv Commercial 2017 File

In 2017, Best Buy's television commercials centered on two major cultural moments: the and the holiday season . The year's marketing was characterized by a shift toward emphasizing "meaningful moments" and experiences enabled by technology rather than just product specs. 1. Super Bowl LI Campaign: "The One-Upper Couple"

: Best Buy CMO Whit Alexander explained that the theme was inspired by the one gift so special it is saved for the end—the gift that "lives on" through the experiences it creates, such as family movie nights or capturing vacation memories. Key Ad Spots : best buy tv commercial 2017

: These ads also highlighted Best Buy’s Free In-Home Consultation service to help customers find the perfect holiday "hookup". 3. Back-to-School: "How to College" In 2017, Best Buy's television commercials centered on

: These "How to College" spots featured DeVine in various humorous scenarios—such as a "Donuts" themed ad—demonstrating how tech like laptops and headphones are essential for student life. 4. Black Friday & Cyber Monday Super Bowl LI Campaign: "The One-Upper Couple" :

, and , set to the song "Sirius" by The Alan Parsons Project.

: A high-energy spot featuring a family unwrapping Apple devices, including the Apple Watch Series 3 Go to product viewer dialog for this item. , Go to product viewer dialog for this item.

For the 2017 Super Bowl, Best Buy ran a humorous campaign focused on high-end home theater technology.